Augmented Reality Gaming Market Trends, Demand, Growth, Size, Scope and Forecast 2021 to 2026

The latest report by IMARC Group, titled “Augmented Reality Gaming Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026” the market reached a value of US$ 4.7 Billion in 2020. The Global Augmented Reality Gaming market size to reach a value of US$ 28.60 Billion by 2026, exhibiting a CAGR of 34.80% during 2021-2026. The gaming industry is constantly evolving as creators and developers are introducing new games and technologies to capture the attention of gamers across the globe. Augmented reality (AR) gaming is one such innovation in the industry which converges the real and virtual realms. These games are played on devices such as tablets, smartphones and portable gaming systems. Unlike virtual reality gaming, augmented reality gaming does not require a confined area for re-creating the immersive environment as it adds the distinct features of a game in the user’s real-time environment.

As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.

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Market Trends:

In comparison with virtual reality gaming, the augmented reality gaming technology is relatively new but is currently growing at a rapid pace owing to its immense potential. A continuous increase in the number of mobile gamers has positively impacted the demand for augmented reality games. Moreover, several large developers are introducing different games using AR technology which has enabled gaming enthusiasts to interact with the real world differently. Apart from this, the growing adoption of augmented reality equipment for conducting day-to-day operations, such as calling or setting up a meeting, is also contributing to the overall growth of the market. Further, numerous organizations are investing in advanced solutions for integrating AR games into smartphones, thereby improving the client’s experience and increasing the developers’ revenue. On account of these factors, the augmented reality gaming market is expected to continue its growth trajectory.

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Augmented Reality Gaming Market Segmentation:

Our report has categorized the market based on region, component, technology, device and game type.

Market Breakup by Component:

• Software
• Hardware

Market Breakup by Technology:

• RFID
• GPS
• Mobile Tracking
• Others

Market Breakup by Device:

• Mobiles
• HMDs
• Smart Glasses

Market Breakup by Game Type:

• Racing Games
• Adventure Games
• Fighting Games
• Shooting Games
• Mystery Thriller Games
• Puzzle Games
• Science Fiction Games
• Others

Market Breakup by Region:

• North America (United States, Canada)
• Europe (Germany, France, United Kingdom, Italy, Spain, Others)
• Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the report:

• Market Performance (2015-2020)
• Market Outlook (2021-2026)
• Porter’s Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape

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About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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